Our Work
At SMG, we’re confident that we can help you to deliver an impactful behaviour change project. Explore some of our work areas below.
Research
Studying a specific problem to understand what it is, why it’s happening, and what can be done about it.
Campaigns & Interventions
Delivering behaviour change through compelling campaigns and interventions that are grounded in robust insight.
Evaluation
Studying a project, programme, or service to find out what has worked, what hasn’t worked, and why.
Digital
Deploying innovative development and marketing solutions that effectively engage audiences and transform organisations.
Training
Equipping staff and stakeholders with behaviour change skills to have a positive impact on the communities they work with.
What our clients say
View our clients
SMG provided an invaluable training programme to Active Travel officers across Scotland’s 32 local authorities. It has helped many of them adopt a much more customer oriented and behaviour change focus on planning and delivering our funded projects. The training continues to realise impact, including new staff not exposed to the initial training. It’s also helped improve our own team’s understanding of social marketing and behaviour change.
Programme Manager
Paths for All
We really appreciated SMG's hard work, understanding and flexibility throughout this project. From their insight gathering they have given us very useful findings and recommendations to take forward to inform our local strategy.
Lynsey Birch
Knowsley Council
Matt and the SMG team have been helping us develop our approach to active travel behaviour change. The hands-on support, guidance and advice we have received along the way is really helping us improve our focus on how best to encourage active travel behaviour change.
Transport Officer
Edinburgh City Council
